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Digital Marketing Masterclass

Green Field Marketing: Scaling Your Business with Identifiable Customers in Social Media

sunderland-hk-uoshk-problem-digital-marketing-workshop

Highlights:
Strategy: Augment Current Audience Marketing Tactics with Overall Strategy Learn Implementation:
-Learn Audience segmentation based on interaction
-Learn Time Segmentation
-Learn how to Nurture Customers on Social Media Apply in Real Time:
-At the end of the lecture, we will split into teams to apply the knowledge learned and have a Winner Takes All Contest.

Lecturer:
Mr. Philip G Chiu
Beyond Media Global Limited Founder & CEO

Mr. Philip G Chiu Profile:
Mr. Philip G Chiu is an Entrepreneur, CEO, Speaker and Educator. Philip is an Alumni of Johns Hopkins University (BS) and the Harvard Business School (OPM 50). Philip has professional experience of more than 15 years in Internet and Media. He was also in senior position in a number of multinational companies including Bloomberg LP, Bank of America Merrill Lynch, Yahoo, etc.

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Event Details

  • Date: 27/10/2018
  • Time: 3:00 pm - 4:00 pm
  • Venue: 9/F South China Building 1-3 Wyndham Street, Central, Hong Kong
  • Organizer: University of Sunderland in Hong Kong
  • Phone: 29920133
  • Email: [email protected]

Location Map

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Welcome to Educa

The University of Sunderland (UK) established in 1901 with over 19,000 students worldwide, opens its first campus overseas in Hong Kong with the acquisition of RDI Limited.

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Contact Us

  •   +852 2992 0133
  •   [email protected]
  •   1/F, Centre Point,
    181-185 Gloucester Road,
    Wan Chai, Hong Kong

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  • Programme
    • Bachelor’s Degree
      • 1-Year Part Time Bachelor’s Degree
      • 3-Year Full Time Bachelor’s Degree
    • Master Degree
    • Doctoral Degree
    • Higher Diploma
      • Business
      • Sport
    • Online Courses
    • By Subject
      • Accounting & Finance
      • Business Management
      • Data Science
      • Human Resource Management
      • Marketing
      • Sport
      • Tourism & Hospitality
    • Short Course
  • The University
    • About Us
    • Message from Campus Director
    • Academic Staff
    • Publication Download
  • News & Events
    • News & Blog
    • Events
    • Media Coverage
    • The Sunderland HK
  • Student’s Corner
  • Certificate Courses
  • Contact Us