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University of Sunderland in Hong Kong > Events > Digital Marketing Masterclass

Digital Marketing Masterclass

Green Field Marketing: Scaling Your Business with Identifiable Customers in Social Media

sunderland-hk-uoshk-problem-digital-marketing-workshop

Highlights:
Strategy: Augment Current Audience Marketing Tactics with Overall Strategy Learn Implementation:
-Learn Audience segmentation based on interaction
-Learn Time Segmentation
-Learn how to Nurture Customers on Social Media Apply in Real Time:
-At the end of the lecture, we will split into teams to apply the knowledge learned and have a Winner Takes All Contest.

Lecturer:
Mr. Philip G Chiu
Beyond Media Global Limited Founder & CEO

Mr. Philip G Chiu Profile:
Mr. Philip G Chiu is an Entrepreneur, CEO, Speaker and Educator. Philip is an Alumni of Johns Hopkins University (BS) and the Harvard Business School (OPM 50). Philip has professional experience of more than 15 years in Internet and Media. He was also in senior position in a number of multinational companies including Bloomberg LP, Bank of America Merrill Lynch, Yahoo, etc.

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Event Details

  • Date: 27 October, 2018
  • Time: 3:00 pm - 4:00 pm
  • Venue: 9/F South China Building 1-3 Wyndham Street, Central, Hong Kong
  • Organizer: University of Sunderland in Hong Kong
  • Phone: 29920133
  • Email: enquire@sunderland.edu.hk

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The University of Sunderland (UK) established in 1901 with over 19,000 students worldwide, opens its first campus overseas in Hong Kong with the acquisition of RDI Limited.

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  • 7/F South China Building 1-3 Wyndham Street Central, Hong Kong

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yesI understand the "Terms & Conditions and Privacy Policy"; and agree to have University of Sunderland in Hong Kong contact me using the above personal information provided in order to give me further programme details and assist in application and enrolment. 本人明白新特蘭大學香港分校之《個人私隱條例及細則》,並同意校方使用我提供的個人資料,以提供更多課程資訊及協助申請入學。

  • Study With Us
    • Master Degree
    • Bachelor’s Degree
    • Higher Diploma
    • Online Courses
    • By Subject
      • Accounting & Finance
      • Business Management
      • Human Resource Management
      • Marketing
      • Tourism & Hospitality
      • Data Science
  • The University
    • About Us
    • Message from Campus Director
    • Academic Staff
  • News & Events
    • News & Blog
    • Events
    • Media Coverage
    • The Sunderland HK
      • Call For Articles
  • Student’s Corner
  • Publication Download
  • Contact Us