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Marketing Taster Class

Brand Rejuvenation

Case study on a local consumer brand

sunderland-hk-uoshk-marketing-taster-class

Highlights:
-Brand repositioning
-Target market definition
-360 degree brand campaign

Lecturer: Cecilia Chan
Date: 22nd September (Sat)
Time: 4:30 PM – 5:30 PM
Address: 7/F South China Building, 1-3 Wyndham Street, Central, Hong Kong (MTR Central Station Exit D1)
Language: Chinese

Cecilia Chan Profile:
-Seasoned Marketer in branding and retail management
-CMO of renowned global and local consumer brands
-Specialist in luxury goods marketing
-Currently the Programme Manager (Undergraduate) at University of Sunderland in HK, teaching marketing & management modules

Register Now

Event Details

  • Date: 22/09/2018
  • Time: 4:30 pm - 5:30 pm
  • Venue: 9/F South China Building 1-3 Wyndham Street Central Hong Kong
  • Phone: 29920133
  • Email: [email protected]

Location Map

Register Now
Welcome to Educa

The University of Sunderland (UK) established in 1901 with over 19,000 students worldwide, opens its first campus overseas in Hong Kong with the acquisition of RDI Limited.

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Contact Us

  •   +852 2992 0133
  •   [email protected]
  •   1/F, Centre Point,
    181-185 Gloucester Road,
    Wan Chai, Hong Kong

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  • Programme
    • Bachelor’s Degree
      • 1-Year Part Time Bachelor’s Degree
      • 3-Year Full Time Bachelor’s Degree
    • Master Degree
    • Doctoral Degree
    • Higher Diploma
      • Business
      • Sport
    • Online Courses
    • By Subject
      • Accounting & Finance
      • Business Management
      • Data Science
      • Human Resource Management
      • Marketing
      • Sport
      • Tourism & Hospitality
    • Short Course
  • The University
    • About Us
    • Message from Campus Director
    • Academic Staff
    • Publication Download
  • News & Events
    • News & Blog
    • Events
    • Media Coverage
    • The Sunderland HK
  • Student’s Corner
  • Certificate Courses
  • Contact Us