Events
How to increase sales with big data
Highlights: – Able to analyze customers’ purchase pattern through their purchase records – Understand how to increase sales by applying cross-selling strategies to various target consumer groups Lecturer: Professor Ivan Lai Ka-wai City University of Macau Speaker Bio: Professor Ivan Lai, Professor of Faculty of International Tourism and Management, City University of Macau. He is Continue Reading ...
Strategies of JUPAS selection and preparation of HKDSE
Highlights: – Understanding on the mechanism of JUPAS – The essential considerations of JUPAS choice – Well prepare for HKDSE and reduce student’s stress level Lecturer: Mr. Jasper Fan Man Sing Youth Work Officer, HKFYG Continue Reading ...
Digital Marketing Masterclass
Green Field Marketing: Scaling Your Business with Identifiable Customers in Social Media Highlights: Strategy: Augment Current Audience Marketing Tactics with Overall Strategy Learn Implementation: -Learn Audience segmentation based on interaction -Learn Time Segmentation -Learn how to Nurture Customers on Social Media Apply in Real Time: -At the end of the lecture, we will split into Continue Reading ...
How to: be a millionaire
Highlights: – Career prospect in financial industry – Free business trips every year – Better salary than other graduates – Ways to earn passive income – How to get promoted to a manager position within one year – Investment knowledgel Lecturer: Mr. Tai, Wing Keung Kenny Agency Manager, FWD Group Ms. Tong, Sze Man Manna Continue Reading ...
Creative Problem Solving Workshop
Lecturer: Dr. Teresa Li Currently the Programme Manager (postgraduate) at University of Sunderland in Hong Kong. Dr. Teresa Li Profile: Currently the Programme Manager (postgraduate) at University of Sunderland in Hong Kong. Also an experienced administrator/professional practitioner with over 20 years’ of practical experience in strategic management. Continue Reading ...
English Writing Workshop: A Stand Out Personal Statement
Highlights: – What is a personal statement? – Why is a personal statement important? – How do you write a personal statement? – When should I start? – Tips and Techniques Lecturer: Mr. David Harmer Lecturer of English for Academic Purposes Mr. David Harmer Profile: David has an MA in TESOL and Applied Linguistics from Continue Reading ...
Unleash Your Imagination & Creativity Workshop
Highlights: – Ways to learn creativity – How to cultivate creativity through the “the eye of a photographer”? – Ways to get creative when you don’t feel inspired – Creative mind map – Unlocking creativity in mobile photography Lecturer: Mr. Dino Paul Ip Multimedia Producer, Winner of HKIPP Awards Mr. Dino Paul Ip Profile: Dino Continue Reading ...
Education & Careers Info Day
It is our pleasure to solely invite you to attend the Education & Careers Day on 27th October (Saturday). Equip yourself with knowledge by industry experts, who will be hosting free seminars and workshops. Expand your horizons by booking your seat now! Continue Reading ...
Marketing Taster Class
Brand Rejuvenation Case study on a local consumer brand Highlights: -Brand repositioning -Target market definition -360 degree brand campaign Lecturer: Cecilia Chan Date: 22nd September (Sat) Time: 4:30 PM – 5:30 PM Address: 7/F South China Building, 1-3 Wyndham Street, Central, Hong Kong (MTR Central Station Exit D1) Language: Chinese Cecilia Chan Profile: -Seasoned Marketer in Continue Reading ...
Business Management Taster Class
Be a Great Manager Series, Improving Emotional Intelligence The Harvard Business Review’s recent research points out that high-performance executives have a high level of emotional intelligence, and Emotional Intelligence is twice as important as IQ and technical skills. In fact, Emotional Intelligence is not just about controlling your anger, but also, being able to handle Continue Reading ...
The University of Sunderland delivers a range of undergraduate and postgraduate degrees.